A “business case” is a document that explains why a business project or idea should be done. It is usually made by a group or person within an organisation who wants to get money or support for an idea.
A business case should clearly describe the problem or chance that the proposed project is meant to solve, as well as the project’s goals and objectives. It should also include a thorough analysis of the project’s possible costs and benefits, as well as an evaluation of any risks or unknowns that may be involved.
Other important parts of a business case may include an analysis of the market or industry in which the project will operate, a review of the competitive landscape, and a discussion of the resources and skills that will be needed to complete the project successfully.
In the end, the goal of a business case is to make a strong case for why a certain project or initiative should be done and to give decision-makers the information they need to decide whether or not to support it.
Usage
It is used in initiating the project by providing business justifications
