What is SWOT Analysis?

A SWOT Analysis is similar to generating a list of your project’s strengths, weaknesses, opportunities, and threats—sort of like a pros and drawbacks list. Assume you’re planning a camping vacation and want to make a list of items like nice weather (strength), limited food supplies (weakness), great terrain to explore (opportunity), and the risk of encountering wild animals (danger). In projects, it’s a method for determining what your project performs effectively, where it could struggle, prospective areas for development, and potential problems. By noting these elements, you may plan ahead, exploit your strengths, focus on your shortcomings, seize chances, and prepare for future problems—sort of like sketching out your project strategy.